Focus and Scope
MEDIANTARA: Indonesian Journal of Creative Business and Technology (IJCBT) is the first journal developed within the Multimedia Nusantara Polytechnic, an academic journal in creative and technology-based business. This journal aims to stimulate scientific thoughts from professionals and scholars from all over the world regarding research issues in the fields of business, management, and tourism that support technology-based creativity. MEDIANTARA: IJCBT accepts manuscripts from all areas of management, business, and creative business research, as well as applied and theoretical research. Both areas of published business research must provide a clear connection by demonstrating the essential and compelling urgency of the relationship between business and the use of technology. MEDIANTARA: IJCBT is published twice a year: January and July. This journal only accepts and reviews articles that have yet to be published (in English and Bahasa Indonesia) or are not currently under review in another journal. MEDIANTARA: IJCBT is an open-access journal, so it can be an essential source of information, reading, and reference for academic researchers and professionals in the business field. Articles may include but are not limited to the areas of:
Management | Business Digital | Creative Business |
Human Resource Management | E-Commerce | Entrepreneurship |
Strategic Management | Digital Marketing | Hospitality and Tourism |
Financial Management | Digital Platforms | Event and Convention |
Distribution and Operation Management | Digital Advertising | Special Event |
Logistic & Supply Chain | Digital Entrepreneurship | MICE Industry |
Marketing Management | Digital Technology and Innovation | Business Model Innovation |
Business Sustainability | Digital Transformation and Social Impact | Digital Green Business |
Digital Business and Applications | Impact of Industry 4.0 for Creativity |